Build your brand like you build your tech platform
B2B Marketing to Scale
You take the time to intentionally build your platform. Taking requirements, planning the road map, and iterating. Your brand deserves the same attention. If you want your tech startup to have a successful exit -- whether that includes going public or getting acquired -- you need a marketing strategy that executes and includes compelling copy. Cribbs Communications can get you there.
Scroll
Hi, I'm Loren...
Savvy Strategist. Content Creator. Brand Builder.
With over a decade of experience in marketing and communications strategy, I build tech brands ready to be acquired or go public. You build your platform with intentionality -- I build brands the same. I'll find the best way to message values and offerings to the right audiences -- working with everyone from your C-suite, product teams, sales and marketing, engineers, customers, and partners. I'm your trusted brand builder.
​
I'm a Pittsburgh girl with hometown roots, but spent half of my professional career in Washington, DC, receiving my MA in Strategic Public Relations from The George Washington University. With clients from DC to Davis and Denver to Dallas, I can blend the local story with national appeal to attract new business and build your brand.
​
Let me develop your strategy, create your content, and build your brand. It's time to challenge the status quo and become a market differentiator ready for the next step of the startup phase.
Marketing strategy
Key Messaging Platform
Competitor Analysis
Communications Plan
Editorial Calendar
Personas
​
​
Copywriting
Thought Leadership
Landing Pages
Case Studies
Drip Campaigns
Playbooks
Blogs
Consulting
Content Audit
Sales + Marketing Alignment
Media Management
SWOT Analysis
KPI Review​
​
Content seen in...
What they're saying
Loren is an absolute pleasure to work with. I’ve been fortunate enough to work with her on a wide variety of projects big and small, all of which she applies the same amount of enthusiasm, passion, and dedication to. She’s a great person to brainstorm with, she always makes sure she researches the subjects thoroughly, and always made sure that we were happy with the final product. From website copy to blogs to large white papers, she continuously delivered superior work while never missing a deadline. I’ll continue to work with Loren any chance I can throughout my career and will refer her any time I can!
Brand Director, B2B SaaS Company
Tech Case Studies
Contact Me
Let's connect and talk about a marketing and communications strategy to get you ready for M&A or IPO.
